Be Better 80% Puff Block. 10 kg format. Palm-free. Zero declared allergens. One butter block across the bakery: viennoiserie, enriched dough, Danish, puff pastry, panettone and laminated lines.
Where fat is functional, Be Better performs better and carries less operational risk. Where butter taste needs to dominate, keep using butter.
Keep butter on the laminated lines where the dairy note is the product like the classic croissant. We will not match that flavour.
Across the rest of a bakery’s range; filled viennoiserie, Danish, retail puff, the fat needs to bring structure, not taste. Here Be Better makes more sense to replace dairy and palm fats.
Most bakeries run several fats for several jobs. Be Better consolidates the functional ones into a single block, which shortens the allergen file and the buying list at the same time.
No dairy and no palm-fat notes competing with the fruit, chocolate or inclusion. The core ingredient.
One stable price protects margin on every application, with no dairy volatility. And 77% less CO2 versus dairy butter, Eaternity-validated April 2026.
One free trial block, delivered with a documentation pack: spec sheet, IFS, Halal, Kosher, Eaternity LCA and allergen declaration. One off-peak trial run on your line. One pallet (700 kg net product) for the first commercial order. No contract. Three to six weeks from first conversation to first production run is typical.
In validation, a single Be Better block has carried filled viennoiserie, enriched dough, panettone and laminated puff.
Yes. There are zero declared allergens on the fat component. One puff block runs across allergen-controlled production with no segregation or changeover audit, and it stays clean for PPDS labelling.
No. Same recipe, same process, purer result. Be Better does the functional work and then disappears so the core ingredient leads.
It has no dairy and no animal fat, so it works in vegan and free-from bakery production, but we position it as a functional bakery fat rather than a vegan butter.
Be Better. Pure pastry by design. A fat strategy system for modern pastry. Made by chefs, for chefs. Validated by bakers across Europe, North America and Asia.